Indigo, Marketplaces & Grain Marketing Tech
Disruption mindsets, business model pivots and opportunities in grain technology
This past week a notable article was published in the Wall Street Journal highlighting some of the challenges, and the new moves ahead for Indigo:
How a Billion-Dollar Farm-Tech Startup Stumbled, Then Revamped
The article is good, showcasing challenges farmers have had with Indigo, and it got me thinking on a couple of areas of agriculture, specifically…